Martial arts marketing, information and networking resource

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Martial Arts School Marketing

An Extraordinary MMA School Success Story!

Posted by on Nov 8, 2011

NAPMA Inner Circle Success Story – Eric Williams One of the most valuable ways you can invest your time is surrounding yourself with positive, focused, sharp people, all...

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Energizing the Classroom

Locking a Steel Cage Around Your Student Body…the Keys to Ironclad Student Retention, Part 1

Posted by on Apr 17, 2011

It’s an unfortunate reality in our martial arts school business that, despite our best intentions, karate students do quit from time to time, for good or bad reasons. It is an...

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Martial Arts School Business Systems

Great Martial Arts Business New Year Results!

Posted by on Jan 18, 2012

Hi ~Contact.FirstName~, We’re getting the new year off to a GREAT startso far. As I’m sure you know, we’re on a mission to workMUCH more closely with our NAPMA...

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Ethical Sales Systems

Increase Your Student Enrollments

Posted by on Jun 1, 2011

Early Kung Fu Panda 2 Results As you know, Kung Fu Panda was released last weekend, and LOTS of our NAPMA members are positioned to attract hundreds of new prospective student to...

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Recent Posts

Great Martial Arts Business New Year Results!

Great Martial Arts Business New Year Results!

Hi ~Contact.FirstName~, We’re getting the new year off to a GREAT startso far. As I’m sure you know, we’re on a mission to workMUCH more closely with our NAPMA members, and allthe effort is paying HUGE dividends for our team ofPeak Performers! I just had 1 on 1 Coaching calls with 15 of ourPeak Performers today, and I’m proud of the...

An Extraordinary MMA School Success Story!

An Extraordinary MMA School Success Story!

NAPMA Inner Circle Success Story – Eric Williams One of the most valuable ways you can invest your time is surrounding yourself with positive, focused, sharp people, all rowing in the same direction, with a competent guide – immersing yourself in the mastermind effect. NAPMA is blessed to have a fantastic team of Inner Circle and Peak Performers...

NAPMA Inner Circle and Peak Performer 2011 Master Mind Retreat

NAPMA Inner Circle and Peak Performer 2011 Master Mind Retreat

Our annual Peak Performer – Inner Circle retreat and master mind meeting is coming up November 3rd and 4th. One of the most valuable ways you can invest your time is surrounding yourself with positive, focused, SHARP people, all “rowing in the same direction”, with a competent guide. We’re BLESSED to have a fantastic team of Inner Circle...

A True Master – But A Sad Story

A True Master – But A Sad Story

 This is A Very Sad Story….(And a little bit long, but worth it…..) I received a letter from a Master Instructor in California 2 days ago (yes, a REAL letter, real paper, real ink – blue in fact, in REAL handwriting). First, I was pretty surprised to receive a “Real” letter, in today’s “texting” –...

Martial Arts Marketing Mini Bootcamp – August 6th!

Martial Arts Marketing Mini Bootcamp – August 6th!

I’m sure you know, but NAPMA typically hosts 2 annual “Business” focused “conferences” each year. The spring “Quantum Leap” Marketing Bootcamp and the Fall “Extreme Success Academy” Business Convention. These events are a great opportunity for school owners to gather together, learn the latest...

Increase Your Student Enrollments

Increase Your Student Enrollments

Early Kung Fu Panda 2 Results As you know, Kung Fu Panda was released last weekend, and LOTS of our NAPMA members are positioned to attract hundreds of new prospective student to their martial arts schools! I’ve started to receive early reports of their results (below),so if you were participating in this promotion, I’d love to know how...

What the TOP 10% of Martial Arts School Owners Do, That You May Not

What the TOP 10% of Martial Arts School Owners Do, That You May Not

Whew…..am I tired! I typically have the ability to manage my “state” and energy pretty well, but the last few days have been a challenge. I just returned from our “Financial Power Summit” in New Jersey where nearly 100 smart Martial Arts School owners gathered to collaborate and take their school to the next level. IMMEDIATELY...

Using Facebook to Attract New Students to Your School

Using Facebook to Attract New Students to Your School

I’ve been telling my coaching clients, Inner Circle members, and Peak Performer members to approach their “Social Network” marketing strategies VERY carefully! It’s EXTREMELY easy to WASTE A TON OF TIME on facebook, four square, linked in, myspace, twitter, beebo or any of a thousand other social networks. Typically, my recommendation...

Martial Arts Business Owners Collaborate to Grow Their Schools!

Martial Arts Business Owners Collaborate to Grow Their Schools!

NAPMA CEO, Grandmaster Stephen Oliver, in collaboration with Grandmaster Y.K. Kim, one of the foremost producers and pioneers in our industry, will present the 2011 Financial Power Summit in five metro area cities. To help our members create greater success for themselves starting this year, five industry top performers have come together to show owners how to...

Who Is Stephen Oliver and Why Should I Listen to Him?

Who Is Stephen Oliver and Why Should I Listen to Him?

Gee – in our industry it seems like everyone has popped up to offer advice – how do you tell fact from fantasy? Value from Fraud? Unfortunately in our industry most of the really successful people are spending their time growing their staff, students, schools, and especially their net profit not sharing their secrets with you. I am different from most of...

Be Careful What You Wish for—You May Get It! Part 2

Be Careful What You Wish for—You May Get It! Part 2

In the last column I explained that most school owners who want to do multiple schools probably shouldn’t. I gave you a few questions to ask yourself prior to considering a second location: Why do I want a second location? Am I capable of managing multiple locations? Is my existing staff focused on our growth objectives, or am I the only one worried about our...

Locking a Steel Cage Around Your Student Body…the Keys to Ironclad Student Retention, Part 1

Locking a Steel Cage Around Your Student Body…the Keys to Ironclad Student Retention, Part 1

It’s an unfortunate reality in our martial arts school business that, despite our best intentions, karate students do quit from time to time, for good or bad reasons. It is an even more unfortunate reality that many martial arts schools do very little to prevent student attrition. I remember buying a car once. At that time, I did not have a very sophisticated...

Will This Be YOUR Million Dollar Martial Arts Business Opportunity?

Will This Be YOUR Million Dollar Martial Arts Business Opportunity?

Dear Fellow Martial Artists, As you can see I’ve attached a Million Dollar Bill to the top of this letter? Why?   Well, frankly there are two reasons: First, I have something very important to share with you and wanted to make sure I got your attention – so that you’d take a little time to review and understand what’s contained in this letter. Second,...

Marketing and Business Seminar in a City Near You!

Marketing and Business Seminar in a City Near You!

I’d like to hear your comments! As you may already know, NAPMA’s CEO Stephen Oliver and I are traveling around the country over the next few months, in order to help school owners put this recession in the rear view mirror! We’ll be stopping in Dallas (THIS Saturday), New Jersey, Chicago, DC and LA. =====>> DETAILS HERE...