... you and your organization have revolutionized the martial arts industry

"Dear NAPMA, I personally feel that you and your organization have revolutionized the martial arts industry, and I think being a member of NAPMA is a wonderful value for all school owners. You guys are good. Once again, I just wanted to share my thoughts. No need to respond. Keep up the good work."

Lance Farrell Farrell's USA Martial Arts and Fitness

---

I would not have been able to go full-time without the many ideas and motivation I have received from NAPMA

“I am a full-time martial arts instructor and have been teaching on my own for 12 years. I would not have been able to go full-time without the many ideas and motivation I have received from NAPMA. I owe it all to your organization. By contributing to the monthly package, I truly feel I have given something back to the organization I owe so much to.”

Raffi A. Dederian Dederian Academy of Martial Arts

---

FROM 0 TO OVER 300 STUDENTS IN OUR 1ST YEAR

"We moved to Santa Barbara where we knew one person and opened up a studio. We decided that it would be a good idea to go to the NAPMA convention and pick up a few ideas. What we found were programs that we could use to build and manage our business, an experienced, professional, helpful NAPMA staff, and other successful martial arts business owners that were happy to share their ideas on how to make a business grow. We’ve been in business now for a little over a year, have over 300 students and we’re still growing. For over 30 years I’ve kept my martial arts “sword” sharp by daily training, now I keep my business “sword” sharp with NAPMA. Thank you NAPMA. We couldn’t have done it without you."

Dave Wheaton President, Hapkido International

---

I briefly cancelled my membership to NAPMA but soon realized how big a mistake I had made

"Dear NAPMA Team, I briefly cancelled my membership to NAPMA but soon realized how big a mistake I had made by canceling. I am now a member once again, I reactivated my membership yesterday. NAPMA helps me to not only increase my profits each time without fail, but also serves as a monthly motivational tool for all areas of my life. I would like to thank the NAPMA team and take this opportunity to congratulate you on a truly excellent service."

Danilo Dusoswa Kerry Region Karate Schools Ireland

---

“Don’t sign up for this program unless you’re ready to achieve phenomenal success!”

“WOW, what is Master Stephen Oliver's Mastermind & Coaching program worth? Well with ideas and help of Master Oliver and his unlimited knowledge we will likely quadruple our gross at each of four locations. The mastermind work, the personalized help have made such an amazing difference for us! I would recommend this program to anyone wishing to do the martial arts business right! It is truly the difference between feast and famine!”

Master Art Mason Founder The Peaceful Warriors' Martial Arts Institute 6th Dan Black Belt - Hon Sang Mu Sa Hapkido

---

“I joined NAPMA because their advice made sense and didn’t compromise the integrity of my art.”

“I teach traditional karate-do. I joined the National Association of Professional Martial Artists because their advice made sense and didn’t compromise the integrity of my art or my position as a teacher. NAPMA is about education and raising the standards of professionalism in the martial arts. For a few dollars a day, I’ve hired a prolific team of graphic artists, marketing experts, martial arts business consultants and researchers that have helped me become financially independent and have allowed me to pursue the essence of karate without selling out. If you’re passionate about teaching the martial arts, NAPMA membership is an absolute must.”

Brad Jones Traditional Shotokan Karate Training Brad Jones Karate Do and Fitness Training Centre Newmarket, ON, Canada

---

...from 3 students to 123 paying students

“I would like to thank you for all the support that NAPMA has gave me and is still giving me. I brought my school from 3 students to 123 paying students in less than a year, without a sign in the out side of the school, with no advertising, and no money to do so. I couldn't have done it without the coaching of your great organization. I am really grateful and happy that there is an entity that is worry about bringing your school to the next level. I was a National Champion, but I didn't know how to pass my knowledge to the students and thanks to NAPMA and its stuff I learned how to be an effective instructor.”

Hender Alvarado Gold Hender Martial Arts

---

NAPMA was the reason why my school grew to 300 students.

"Hi Toby, My name is Korbett Miller and I own Miller’s Martial Arts Academy in Kirkland, WA I recently got back with NAPMA after a couple year break. I really like what you bring to the table. NAPMA was the reason why my school grew to 300 students. The new format is great for giving really solid advice. I am interested in the Kingdom promotion that you folks are doing. I don’t know if I ever got a log in for the website. Could you point me in the right direction. Thanks!"

Korbett Miller Miller's Martial Arts Academy Kirkland, WA

---

Added $180,000 to school’s revenue in 12 months...

"Master Oliver, I want to share with you a few thoughts regarding the Extraordinary Marketing Bootcamp last week. As I told you, last year I was literally blown away with the tried-and-true information you shared with us to increase our student base, our gross, our net and our market share. Because of last years Bootcamp, my company had a major jump in quality, gross and net from last year. This year's Bootcamp was even better. I loved the way you brought in THE MASTERS of this industry so they could share their wisdom and understanding of the industry. I also appreciated your insight in splitting the groups into Marketing and Management. So the strong schools could get stronger and the owners who wanted to have multiple schools could learn from those who have 10 to 20 successful schools. Brilliant. Also I wanted to thank you for inviting me to your Black Belt Extravaganza in December. That gave me a completely different view of you. The only Master Oliver I knew was the one that was extraordinary in Marketing. The Black Belt Extravaganza showed me a completely different Master Oliver. One who was truly interested in his students, his Black Belts and their success as Martial Artists. Not only do you give out great business information that has high levels of success, you are the "real deal" with your students. That's important to me, because I am in the classroom with my students as well, and I want to learn from those who can relate to me. This industry has grown so slow and has been fragmented for so long. I believe it is because most Black Belts in Martial Arts are White Belts in business. I am glad you are sharing this information with those who really want to advance their Martial Arts business. Ever since I returned, I have spoken to several school owners who want the low down on what the seminar was about. Are you offering the full seminar on audio and/or video format? If so, should they call you or can they purchase it from your website? I also want to purchase a set. My staff will greatly benefit. Yours sincerely,"

Terry W. Brumley President Taekwondo University

---

..from less than 50 students, to today I have close to 250

"Dear NAPMA, I’ve been a member for several years now. When I first joined NAPMA I had less than 50 students, today I have close to 250! I think NAPMA is a great organization and is a great window into the professional martial arts industry for those of us who live far from the US. The style of martial arts I teach is called Zen-Do Kickboxing. Zen-Do Bahrain is probably the largest school in the Middle East. I teach children from as young as three years. Our oldest student is a 57-year-old grandmother! My NAPMA membership has been worth every penny. Thank you for making it such a great success."

Suhail G. Algosaibi Head Instructor and Founding Director Zen-Do Kingdom of Bahrain

---

Your monthly support materials are worth 10 times what you charge (maybe I shouldn't say that).

"First of all, I would like to thank you and NAPMA for your help. When my wife and I decided to open a martial arts school, we had practically no business experience. With your monthly business tips, eye-catching ad material, and video support, we've grown by leaps and bounds. When we first joined NAPMA, we had approximately 25 students and were teaching in an old television repair shop out of the city limits. Both my wife and myself were working full-time jobs plus running our school full time. We were years ahead in offering any type of cardio karate in this area, because we took NAPMA's advice. This was one of the things that allowed us to more than double our enrollment and be able to move to a better location. I was also in the first group who was ACMA certified. Not only did this give me local publicity, but it also enhanced my teaching techniques. At the NAPMA World Conference, I was introduced to Krav Maga. My wife and myself traveled to California and went through the Krav Maga instructor program. I go to CA several times a year now to train. Krav Maga has not only enriched our training, but it has enabled us to double adult student enrollment by adding an exciting, to-the-point style of self-defense. We cannot begin to thank you enough for helping build the backbone of our dojo. We now have a student base of 130, and have recently expanded our school to double the size with a bigger lobby, smoothie bar, and a second classroom currently under construction. This is now our full-time job. Our plan is to be at 200 students within this year. Your monthly support materials are worth 10 times what you charge (maybe I shouldn't say that). Not only would they help a school just starting out, but also help existing schools by adding new ideas and maintaining retention."

Mark Myers Myers Family Karate Center, LLC Hammond, LA

---

...you have helped me grow into a successful business with two studios, five recreations centers, over 450 students and 11 instructors.

"I wanted to express my satisfaction with the NAPMA product and what it has done for my business. For ten years I worked out of recreation centers and sports clubs. NAPMA helped me transition from a part time karate teacher to a full time karate school owner. The programs that I currently use in my school, from self-defense to business software, have come to me through ideas from NAPMA conventions or from articles in MAPRO. I have been in business for 17 years and a NAPMA member for the past 9 years I can proudly report that you have helped me grow into a successful business with two studios, five recreations centers, over 450 students and 11 instructors. I appreciate all that you have done and continue to do to help me with my growing business."

Ken Klotz Klotz Institute of Karate

---

.......grew to over 300 students

"The best thing about NAPMA is that it has helped me realize the value of martial arts training. It was over 10 years ago that I quit my full time job in nursing to open my school. I’m glad I was insightful enough to join NAPMA six months before I even opened the doors! NAPMA has been there with me from the beginning-from how to choose a location, to systems for tracing enrollments and retention, to special events, and really effective “NON-BLACK BELT EYES” ads. NAPMA has been there with me, every step of the way, as I grew to over 300 students and completed an expansion literally doubling my mat space. But best of all, NAPMA encouraged me to truly value the character development skills I teach and to price the training accordingly. Without that encouragement, I’m sure I couldn’t be where I am today. NAPMA is great at helping school owners to do their best because NAPMA is the BEST!"

Diane Reeve, Owner Vision Martial Arts Center Plano, Texas

---

Master David Shirley 8th Degree Black Belt Villari’s Martial Arts Centers

Added $250,000.00 to school revenue in 12 months!

"Dear Master Oliver, A quick note of thanks for another excellent Boot Camp. You provided the most impressive representation of Martial Arts success I have ever seen in one place. I counted eight individuals who represented more than 60 locations. I toyed with trying to estimate their collective net worth but clearly each one of them had easily exceeded the million dollar mark. I originally attended your Boot Camp because you are one of the rare individuals who has experienced the fortunes and pitfalls of being a multiple school operator. Now, thanks to this year's Boot Camp I was privileged in hearing, meeting, and conversing with many more. Thanks again for a truly invaluable experience."

---

Master John Cantu South East Texas Martial Arts Houston, TX

....from $16,000/month to $55,000/month and still climbing!

"Hi. My name is John Cantu. I’m an instructor out of Houston, Texas. Just outside of Houston, Texas, I have a school named Southeast Texas Martial Arts. For the first nine months, I really just kind of relied on the program, but as soon as I settled on the program, the first three months just took off. It has created a totally different environment for me and my staff. We’ve now become a professional school. Our monthly was probably around the 16,000 to 18,000. Now, we’re about $50,000.00, $55,000.00 and we’re still climbing. The student value or should I say the student quality has increased. Before, we were just down to like 18,000 a month. We were charging about $75 a month. We had a lot of problems with angry parents. Now, we really have high quality students. Being with Master Oliver and being surrounded with so professional individuals that are heading the same direction, it’s not hard to actually just move forward. Basically, just do what they say. They coach all the way through the teleconferences and everything. It’s just been more than wonderful. My staff has now -- has more vision of what we’re going through now and we are looking to expand and all this is basically 'cause of Master Oliver’s program."

---

Duane Brumit - Tri-Star Martial Arts - Bradley, IL

....from $19,000 to $47,000.00 in 9 months..

"My name is Duane Brumitt. I own Tri-Star Martial Arts Academy in Bradley, Illinois, about 60 miles south of Chicago, and I’ve been a coaching client of Master Oliver’s for about nine months now. And what was kind of funny was I went to the regional boot camp earlier this year and learned a whole bunch of material, and unfortunately, I’m the type of individual that wants to have everything in place prior to actually implementing it. And being on the coaching calls with Master Oliver, he definitely helped me to take that leap of faith and to, you know, just to go for it. And the very first month that I actually put into the practice the things that he was teaching me, my normal gross was about 19,000 on those months, and that June, that month that I actually implemented everything, I did 47,000 that month, and so the investment is peanuts compared to the money that you’re going to make and the things that he’s going to teach you. And so, it’s absolutely and really worth it, and you’d be stupid not to do it in my opinion."

---

Kristen Alexander - USA Family Karate - Huntsville, AL

....from 40 students to now, over 1000 students...

"We have been members of NAPMA since August of 1999 and we have made major progress since the addition of NAPMA's materials. We have been able to implement messages of the week among our three locations, with consistency, thanks to the NAPMA Words of the Week. We are able to plan events using our monthly packages and I truly enjoy the NAPMA monthly magazine. I read it as soon as it comes in the mail and I don't put it down until I have finished reading it! The video workshops have allowed us to expand our Master's Training curriculum and we always have more exciting information to provide to our students. I enjoy the Black Belt Leadership support and use it in my team meetings. I feel that we owe much of our continued growth to the support we receive from NAPMA and I would love to give back to the organization. I feel that the networking with other schools will be invaluable and I will never forget that we started with only 40 students on a month-to-month basis. We would never be where we are now without the help we have received from NAPMA and United Professionals. We now have approximately 1000 students over our three locations in North Alabama, we teach the martial arts and Kardio Kickbox classes for the University of Huntsville in Alabama, we are currently building a 10,000 sq. foot strip mall to house my location (we will move up the street) and to build equity and long-term stability, I am the first female on the United Professionals Board of Directors, and my husband and I are dedicated to constant and never-ending growth. I would be thrilled to support other people on a similar path and keep the martial arts community thriving! If you have any questions for me or would like to discuss anything, please don't hesitate to contact me!"

---

Frank Monea Chief Instructor Kempo Karate Australia

....from 70 students to 321 and holding STRONG!

"Hi guys, My time with you has been nothing short of great the info packs that you send out every month have been excellent, I gotten so many great ideas from you and implementing them has put my schools in the lead here my competition have not got a chance with the way the currently are doing things. I have gone from a school of approximately 70 and I say approximately because we did not have good statistics, to a school of 321 and holding strong and expanding to larder facility I doing all this out of 1,000 sq feet dojo, I use to charge $35 per month now, after dramatically raising my prices, I have people charging a lot less for classes a half a mile away and we are still 4 time bigger. so thank you NAPMA. Could you please send me role and duties that you think a Program director should have. I heard the tape that Rob did and now we are looking to put on a Program director."

---

Jonathan Mizel The Online Marketing Letter

“What an outstanding book, not only for a Karate school, but for any local business that wants to market them self more effectively online. Tons of resources and details that will save hours and lots of dollars.”

---

We have gone from 250 students to 330 and our income went from 23k to 30k every month and this last month Jan. 41k

"Just wanted to let you know that since the summer convention and our many discussions things have been going much better. Jason and I applied the concept of clear and precise instructions on a daily bases. As a result the positive aspects of marketing, retention, and good will has resulted in an increase in every area including attitude and excitement. We have gone from 250 students to 330 and our income went from 23k to 30k every month and this last month Jan. 41k. The moral to this story for other owners is keep it simple -- apply the simple rules of management each and everyday and allow the laws of compensation to work for you. Again, thank you for being there when I needed you -- and I am sure it will be an ongoing relationship."

Sensei Brad Wenneberg Fullerton Martial Arts Academy Fullerton, California

---

... also reached our goal of 350 active students

"I would be remised if I did not send a BIG thank you to the NAPMA organization. I have been a NAPMA member for ten years and have not regretted one moment of it. NAPMA has been the industry leader when comes to innovation and change. The program that your fine organization offers has allowed me to become a true professional martial artist. Ten years ago we implemented the Cardio Karate/Fitness Kickboxing program, which is still going strong today. We also redesigned our preschool program to encompass the Little Ninjas curriculum. As for staff training, we use the “Way Of”, ACMA Instructor Manuals and the NAPMA Staff Development programs. The audio and video/ multimedia package that I receive as a member each month has been without a doubt the greatest benefit of being a NAPMA member. The contents of this package keeps me up on the latest trends in our industry and provide excellent content for my staff meetings. Through our membership with NAPMA we have not only achieved 15 years in the industry, but we also reached our goal of 350 active students! Thank you, NAPMA!"

Chick Gavitt Ichiban Karate Studio Wakefield, Rhode Island

---