The NAPMA “Small School Accelerator” Program
Designed SPECIFICALLY for Schools
with Less Than 100 Students and/or
Less than $8,000/month Gross Revenue
This is the “Shortcut” to a $10,000.00/month + School!
Or Simply Call NAPMA Headquarters:
(727) 540-0500 extension 202
THIS IS FOR YOU – whether you’re new to the martial arts business, or if you’re a seasoned veteran; If you have LESS THAN 100 students, and/or gross Less than $8,000/month (on average), AND you WANT TO GROW TO THE NEXT LEVEL!
If, on the other hand, you’re NOT ready to take your school to the next level, or you feel that you DON’T want to make a great living doing something you LOVE, then please exit this page immediately, with my sincere apologies for wasting your time.
Still reading??
GREAT!
That means you’re dedicated to building a more substantial, secure, profitable school……in which case, we’re sure to become FAST FRIENDS!
[headline_tahoma_small_centered color=”#000000″]Here is why THIS is the right program for you, and what you’ll discover as a new NAPMA “Small School Accelerator” Member![/headline_tahoma_small_centered]
If you have Less Than 100 Students, and Less than $8,000/month gross – AND – want to quickly and efficiently take your school to the next level, you’ll need to accomplish the following 3 CRITICAL objectives:
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- Attract More New Students – WITHOUT Breaking the Bank With Expensive Paid Advertising/Marketing
- Increase Your Student Retention, So Each Student “Stays With” Your Program Longer, Giving You More Revenue AND Creating Better Students
- Systematize and Perfect the “Introductory” and “Enrollment” Process
- Start Building Systems that Will Support Your School as it Grows
[headline_tahoma_small_centered color=”#000000″]This Program Will Help Build STRONG Foundations in
These CRITICAL Areas, Including:[/headline_tahoma_small_centered]
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- Low Cost, and No Cost Marketing Systems to Get Your School Growing FAST!
- Ethical, Hyper Effective Enrollment Processes that Eliminate Enrollment Objections without Being “Sales-y”
- “Step by Step” Systems for Handling the Core Functions in Your School (So Easy, Even Staff Members Can Follow Them!)
- PROVEN Industry “Best Practices” to Shorten Your Learning Curve By DECADES!
- Community Outreach and Business to Business Systems that Make You a “Staple” in Your Community
- How to Increase Profitability, and Maximize your Revenue Ethically and Honestly
- Many, Many, More…….
Regardless of your specific objective, one of the FUNDAMENTAL skills you MUST master, is the skill of attracting enough new students into your school.
[headline_tahoma_medium_centered color=”#b8050e”]Enrolling Enough New Students[/headline_tahoma_medium_centered]
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Depending upon the current size of your business, a single location needs 10 to 25 new students every month.
In some cases, even more are required for the school to grow.
If you are not hitting or exceeding those numbers, your school is at high risk for failure.
We guarantee you that with our program, you will have more than enough tactics and strategies — including step-by-step “plug and play” systems – to fill your classes with quality, enthusiastic students.
In fact, once we show you how to use our tested and proven marketing strategies, your problem will be how to manage the continuous influx of new students.
We’ll show you a variety of affordable, easy-to-use marketing strategies including community outreach, online internal events to generate referrals and family add-ons, and advertising mechanisms, such as direct mail and infomercials. Best of all, these will be the type of type of students who fit your preferred demographic.
The Latest “What’s Working TODAY” Cutting-Edge Marketing Strategies
Our members benefit from the “No B.S.,” PROVEN-in-the trenches marketing advice of the undisputed MASTER of Martial Arts Marketing, The Mile High Maverick, Grand Master Stephen Oliver.
You’ll Avoid Costly Marketing “Blunders” and Trim DECADES Off your Marketing Learning Curve
Why go through the headaches, time and millions of dollars testing ineffective marketing strategies, when we can save you all that trouble! You’ll be plugged into the greatest marketing minds in the martial arts business, and thousands of other smart, growth-focused NAPMA members through this life changing course.
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Here are just a few of the systems you’ll master
in this continuing education program:
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- Community Outreach
- Business to Business
- Internet Marketing
- Elementary School
Programs - Direct Marketing for
Martial Arts Schools - Email Marketing
- Social Media Marketing
- SMS and Text Messaging
- Voice Broadcast
- Day Care Programs
- Attracting the Adult
Market - Referral Systems
- Referrals from Rank Exams
- Referrals from The Intro
- Viral Marketing
- Attracting the Pre-
School Market - Community Outreach
- Birthday Parties
- Pizza Parties
- Movie Promotions
- Parent’s Night Out
- Mastering the Internet
- Direct Mail, Short Form
- Direct Mail, Long Form
- Social Proof
- Print Marketing
- Newspaper Strategies
- Television, Short Form
- Television, Long Form
- Radio, Short Form
- Radio, Long Form
- Infomercials
- Canvasing Door Hangers
- Flyer Distribution
- Lead Boxes
- Lawn Signs
- And MANY, MANY more!
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[headline_arial_large_centered color=”#b8050e”]Referral Systems[/headline_arial_large_centered]How many referral systems do you deploy in your school?
Referrals can be the lowest cost, best source of new students to grow your school. Your best students have lots of friends, colleagues, associates, neighbors and family members that would make great students as well.
Through the NAPMA “Small School Accelerator” Program, you’ll learn DOZENS of proven effective referral systems you can “plug and play” in your school. These systems ALONE will pay for your NAPMA “Small School Accelerator” Program MANY times over.
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[headline_arial_large_centered color=”#b8050e”]Attracting FREE Press Coverage and Publicity[/headline_arial_large_centered]
Press Coverage and Publicity: Becoming a Local Celebrity and Trusted Media Resource
Garnering media attention is one of the most powerful strategies for positioning yourself as “The Local Expert” in your field. With our monthly press campaigns and publicity education course, you’ll become a trusted resource for your local media. [/two_columns_2][divider_line][/divider_line]
[headline_arial_large_centered color=”#b8050e”]”DONE FOR YOU”
Marketing Strategies and Tools [/headline_arial_large_centered]Attract more new students and save hours of your valuable time with our NAPMA Marketing Center.
Get your marketing messages into the field without hiring expensive designers and copywriters, with our targeted seasonal, style-based, benefit-focused, high-impact marketing materials: Ads, Flyers, Door Hangers, Guest Passes, Posters, Ad Cards, Rack Cards, Lawn Signs, Facebook Headers, Online Banners and MANY other campaign elements!
With NAPMA “Done for You” designs, you’ll always project a professional image for your business.
[divider_line][/divider_line][headline_arial_large_centered color=”#b8050e”]NAPMA Marketing PRINT Center[/headline_arial_large_centered]
[divider_line][/divider_line][two_columns_1][headline_arial_large_centered color=”#b8050e”]COMPLETE Marketing Campaigns[/headline_arial_large_centered]New Creative Campaigns … Plus Hundreds More Online!
[/two_columns_1] [two_columns_2][headline_arial_large_centered color=”#b8050e”]COMPLETE Online Marketing[/headline_arial_large_centered]Market Where Your Prospects “Hang-Out” Online
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[headline_tahoma_medium_centered color=”#000000″]Or Simply Call NAPMA Headquarters:
(727) 540-0500 extension 202[/headline_tahoma_medium_centered]
[headline_cufon_font_centered color=”#128dc9″]OUTSTANDING RETENTION & SERVICE[/headline_cufon_font_centered][divider_bar_wide]divider [/divider_bar_wide]
[headline_arial_large_centered color=”#b8050e”]Keeping Retention High with First-Class Instruction
and Outstanding Student Service[/headline_arial_large_centered]
One of the essential keys to building a truly exceptional Martial Arts Business is iron clad student retention through outstanding service and continual focus on improving your value to your students. Student retention is based on high-value instruction that produces top-level Black Belts. Your students’ commitment to the martial arts hinges on their enthusiasm for your program. We’ll show you how to continually improve your student quality without ever watering down.
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Keep Student Retention with High Hundred of Hours of Fresh, Innovative Classroom Skills in Video Training from The NAPMA Classroom Mastery Institute
Access hundreds of hours of top level instruction, staff training, teaching skills, class management and strategy skills from some of the best instructors in the world — on demand 24/7/365!
[headline_arial_large_centered color=”#b8050e”]OVER 300 HOURS OF VIDEOS ON DEMAND[/headline_arial_large_centered][two_columns_1]
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[/two_columns_2][features_box_grey width=”95%” + border=”2px”][headline_arial_large_centered color=”#b8050e”]These Topics and MANY, MANY More![/headline_arial_large_centered][four_columns_1][red_tick_list width=”100%”]
- Adrenal Stress
Training - Adults
- Advanced Training
- Basics (Hand
Techniques) - Bo Staff
- Boxing
- Character
Development - Children
- Classroom
Management
- Competition
- Conditioning
- Curriculum
Management - Drills
- Fitness
- Flexibility
- Focus
- Forms
- Games
- Grappling
- Instructor Minute
- Intermediate
Training - Kamas
- Kempo
- Kickboxing
- Kicks
- Knife
- Little Ninjas
(Preschool) - MMA
- One Steps
- Pad Drills
- Self-Defense
- Sparring
- Stick
- Summer Camp
- Teaching Strategy
- Teamwork
- Traditional
- Weapons
- And Many, Many
More!
[/red_tick_list][/four_columns_4][/features_box_grey][line_break][/line_break][headline_cufon_font_centered color=”#128dc9″]HONING YOUR BUSINESS SKILLS[/headline_cufon_font_centered][divider_bar_wide]divider [/divider_bar_wide][line_break]Insert Your Text Here[/line_break]NAPMA NOW — Advanced Operational Strategies Newsletter
The NAPMA Now program gives you the “rubber meets the road”, step-by-step marketing, sales, teaching and operational tactics that will help you systematize your entire school. Think of this like your ongoing Martial Arts Business education course. Each edition empowering you with new, creative, proven effective systems to make your school run smoother, and your life simpler.
We’ll walk you through all the key aspects of how to transform your school you so can bypass the costly mistakes that others make.[line_break]Insert Your Text Here[/line_break][line_break][/line_break][four_columns_1]Some Recent Maximum Impact Lessons that we’ve Created Included:
• How to Use Social Proof to Create a Non-Confrontational Sales Environment.
• Low and No Cost Grass Roots Marketing[/four_columns_1] [four_columns_2]Techniques to Flood Your School with New Students
• Direct Mail A to Z
• Multi-School and Organizational Development
• Strategies to Fill Your School
• Managing Your Life and Your Staff[/four_columns_2] [four_columns_3]• Selling A to Z
• Achieving the First Sale with New Enrollments
• Maximizing Your Income
• Developing Black Belt Leaders and Staff
• Direct Response Marketing for Martial Arts Schools[/four_columns_3] [four_columns_4]• Internet Marketing for Martial Arts Schools
• Creating Wealth and KEEPING IT
• The Millionaire Mindset for Martial Arts School Owners
• And MANY, MANY More!![/four_columns_4][divider_line][/divider_line]
[two_columns_1]
Here you’ll find all the basics for building a solid martial arts business. No untested theory, or personal opinion. ONLY proven, effective systems for the fundamentals of your business.
Beginning with the first contact and continuing through the intro lesson, the enrollment conference, the renewal prep and beyond, you’ll find all the time-tested, fundamentals that are a foundation for success.
NAPMA’s innovative, “proven in the real world” blueprints are easy to follow for staff and assistants.
- Handling the Info Call
- Advanced Info Call
- Introductory Process
- Intro to Renewal/Upgrade Process
- Enrollment Process
- Successfully Selling at Prices Higher than Your Competition
- Simple Staff Development and Engagement Programs
- and MANY more fundamentals
[/two_columns_1] [two_columns_2]
Some members want extra support to implement the tools and strategies we provide to rapidly transform their businesses.
In these cases, we block out a limited number of days for our NAPMA Executive team of proven successful school owners (notably, Grand Master Stephen Oliver and Master Toby Milroy) to conduct onsite and off-site 1-on-1 private consulting days.
Many of our members find it incredibly valuable to have a “seasoned” eye, look over their shoulder; peel back the layers of their school, and gain an objective view of their operation.
It’s pretty easy to fall victim to the syndrom: “Can’t see the forest for all the trees”…. and we’ve been outrageously successful at helping school owners see the big picture AND the “rubber meets the road” implementation tactics to get their school “unstuck” FAST.
We provide these immersive experiences to our NAPMA members at a substantial discount.[/two_columns_2]
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How Valuable would it be to Trim 35 Years off Your Martial Arts Business Learning Curve?
Most folks would walk across broken glass on naked knees to avoid the pitfalls that have cost other school owners thousands, tens of thousand, or even hundreds of thousands of dollars over their careers.
Each month, you’ll receive a newsletter written by Stephen Oliver with observations and comments about growing trends in our industry and the current economy. This thought-provoking periodical will help you expand your thinking and give you a new perspective on the problems we all face in this industry.
Well-known as an industry maverick, Grand Master Oliver has killed more than a few sacred cows and bucked plenty of popular, but destructive trends. This newsletter stands alone as being worth the cost of membership in helping you think outside the box for your school’s challenges, not to mention learning from more than 35 years of marketing “tests”, failures and successes.
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[headline_tahoma_medium_centered color=”#000000″]Or Simply Call NAPMA Headquarters:
(727) 540-0500 extension 202[/headline_tahoma_medium_centered]
[headline_cufon_font_centered color=”#128dc9″]CREATING EFFECTIVE BUSINESS SYSTEM[/headline_cufon_font_centered][divider_bar_wide] [/divider_bar_wide]
[two_columns_1]Since the NAPMA team is “in the trenches” like you, we know how challenging and frustrating it can be: there are so many things that need to be done, but you’re only one person, with a finite number of hours in the day. Sound familiar? I’m sure you’ve felt that you’d be able to get so much more done if you could just clone yourself. Replacing your personal effort with proven effective systems is the answer.[/two_columns_1] [two_columns_2]Part of our mission with all of our members is help them live a more substantial lifestyle, enjoying more free time because their school is clicking along on all cylinders, with the right systems in place. We’ll empower you with those systems, automation strategies, delegation and training systems, and step-by-step systems for nearly every area of your business.[/two_columns_2][divider_line][/divider_line][three_columns_1]
Only members have access to this comprehensive DVD featuring the brightest minds in the martial arts business arena. Often, the seminars that are selected are recorded at small, ultra-high-end events that cost the attendees thousands of dollars just to walk through the doors.[/three_columns_1] [three_columns_2]
[/three_columns_2] [three_columns_3]
To ensure you have every possible edge for success, you’ll also receive our monthly CD program for the latest school-building concepts and featuring ONLY individuals who already are where you want to go. Quality information for the most efficient, student-service oriented, top level school.[/three_columns_3][divider_line][/divider_line]
[headline_arial_large_centered color=”#b8050e”]THOUSANDS of School Owners,
Just Like You, Can’t Be Wrong[/headline_arial_large_centered]
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I know what you might be thinking…..
You may be saying to yourself, all this sounds great, and it all might work in “your area”, but…..My school (style, demographic, location, student, market…etc..etc) is “different”.
I certainly understand your skepticism.
I’ve always liked the Missouri state motto: “You’ve Got to SHOW ME”
- So, I could go on and on, and tell you about all the schools we’ve helped over the last 19 years…..
- I could tell you about schools we’ve helped in EXTREMELY difficult demographics (ie. SMALL, rural towns in Iowa, Ohio, Louisiana, and South Dakota)
- I could tell you about the schools we’ve helped in LOW INCOME, Urban areas, where the crime rates are astronomic, and the unemployment rate is at crisis stage……
- I could tell you about the schools we’ve helped who teach ECLECTIC styles (Shorin Ryu, Wu Shu, Tai Chi, Kung Fu, Shotokan, Krav Maga, MMA, BJJ, Gojo Ryu, Ninjitsu, Shuri Ryu……really…you name it)….
- I could tell you about the schools we’ve helped in the USA, Australia, New Zealand, Germany, Japan, Korea, South Africa, Sweden, Canada, Mexico, England, Italy, Spain, Switzerland and more than 28 other countries…..
BUT……Instead, I’ll let you see for yourself.
Just take a moment to brows through some of the success stories I’ve included here!
(By the way, this is JUST A SMALL SAMPLING of the success stories we’ve received from happy, loyal NAPMA members, but I think you’ll get the point)
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….from 40 students to now, over 1000 students…
The video workshops have allowed us to expand our Master’s Training curriculum and we always have more exciting information to provide to our students. I enjoy the Black Belt Leadership support and use it in my team meetings. I feel that we owe much of our continued growth to the support we receive from NAPMA and I would love to give back to the organization. I feel that the networking with other schools will be invaluable and I will never forget that we started with only 40 students on a month-to-month basis. We would never be where we are now without the help we have received from NAPMA and United Professionals. We now have approximately 1000 students over our three locations in North Alabama, we teach the martial arts and Kardio Kickbox classes for the University of Huntsville in Alabama, we are currently building a 10,000 sq. foot strip mall to house my location (we will move up the street) and to build equity and long-term stability, I am the first female on the United Professionals Board of Directors, and my husband and I are dedicated to constant and never-ending growth. I would be thrilled to support other people on a similar path and keep the martial arts community thriving! If you have any questions for me or would like to discuss anything, please don’t hesitate to contact me!” Kristen Alexander – USA Family Karate – Huntsville, AL [/content_box_blue]
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….from 70 students to 321 and holding STRONG!
“Hi guys,
My time with you has been nothing short of great the info packs that you send out every month have been excellent, I gotten so many great ideas from you and implementing them has put my schools in the lead here my competition have not got a chance with the way the currently are doing things.
I have gone from a school of approximately 70 and I say approximately because we did not have good statistics, to a school of 321 and holding strong and expanding to larder facility I doing all this out of 1,000 sq feet dojo, I use to charge $35 per month now, after dramatically raising my prices, I have people charging a lot less for classes a half a mile away and we are still 4 time bigger. so thank you NAPMA. Could you please send me role and duties that you think a Program director should have. I heard the tape that Rob did and now we are looking to put on a Program director.”
Frank Monea
Chief Instructor
Kempo Karate Australia
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FROM 0 TO OVER 300 STUDENTS IN OUR 1ST YEAR
We moved to Santa Barbara where we knew one person and opened up a studio. We decided that it would be a good idea to go to the NAPMA convention and pick up a few ideas. What we found were programs that we could use to build and manage our business, an experienced, professional, helpful NAPMA staff, and other successful martial arts business owners that were happy to share their ideas on how to make a business grow.
We’ve been in business now for a little over a year, have over 300 students and we’re still growing. For over 30 years I’ve kept my martial arts “sword” sharp by daily training, now I keep my business “sword” sharp with NAPMA. Thank you NAPMA. We couldn’t have done it without you. Dave Wheaton – President, Hapkido International
Dave Wheaton
President, Hapkido International
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I would not have been able to go full-time without the
many ideas and motivation I have received from NAPMA
“I am a full-time martial arts instructor and have been teaching on my own for 12 years. I would not have been able to go full-time without the many ideas and motivation I have received from NAPMA. I owe it all to your organization. By contributing to the monthly package, I truly feel I have given something back to the organization I owe so much to.”
Raffi A. Dederian,
Dederian Academy of Martial Arts
STILL NOT CONVINCED???
Need more “Proof” that we REALLY Can Do
What We Say We Can?
No Problem! Keep Reading!
[content_box_blue width=”80%”]
…from 3 students to 123 paying students
“I would like to thank you for all the support that NAPMA has gave me and is still giving me. I brought my school from 3 students to 123 paying students in less than a year, without a sign in the out side of the school, with no advertising, and no money to do so.
I couldn’t have done it without the coaching of your great organization. I am really grateful and happy that there is an entity that is worry about bringing your school to the next level. I was a National Champion, but I didn’t know how to pass my knowledge to the students and thanks to NAPMA and its stuff I learned how to be an effective instructor.”
Hender Alvarado
Gold Hender Martial Arts
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“I joined NAPMA because their advice made sense and didn’t compromise the integrity of my art.”
“I teach traditional karate-do. I joined the National Association of Professional Martial Artists because their advice made sense and didn’t compromise the integrity of my art or my position as a teacher.
NAPMA is about education and raising the standards of professionalism in the martial arts. For a few dollars a day, I’ve hired a prolific team of graphic artists, marketing experts, martial arts business consultants and researchers that have helped me become financially independent and have allowed me to pursue the essence of karate without selling out. If you’re passionate about teaching the martial arts,
NAPMA membership is an absolute must.”
Brad Jones
Traditional Shotokan Karate Training
Brad Jones Karate Do and Fitness Training Centre
Newmarket, ON, Canada
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…….grew to over 300 students
“The best thing about NAPMA is that it has helped me realize the value of martial arts training. It was over 10 years ago that I quit my full time job in nursing to open my school. I’m glad I was insightful enough to join NAPMA six months before I even opened the doors!
NAPMA has been there with me from the beginning-from how to choose a location, to systems for tracing enrollments and retention, to special events, and really effective “NON-BLACK BELT EYES” ads.
NAPMA has been there with me, every step of the way, as I grew to over 300 students and completed an expansion literally doubling my mat space.
But best of all, NAPMA encouraged me to truly value the character development skills I teach and to price the training accordingly. Without that encouragement, I’m sure I couldn’t be where I am today. NAPMA is great at helping school owners to do their best because NAPMA is the BEST!”
Diane Reeve
Owner, Vision Martial Arts Center
Plano, Texas
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…from less than 50 students, to today I have close to 250
“Dear NAPMA,
I’ve been a member for several years now. When I first joined NAPMA I had less than 50 students, today I have close to 250! I think NAPMA is a great organization and is a great window into the professional martial arts industry for those of us who live far from the US.
The style of martial arts I teach is called Zen-Do Kickboxing. Zen-Do Bahrain is probably the largest school in the Middle East. I teach children from as young as three years. Our oldest student is a 57-year-old grandmother!
My NAPMA membership has been worth every penny.
Thank you for making it such a great success.”
Suhail G. Algosaibi
Head Instructor and Founding Director Zen-Do
Bahrain
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…you have helped me grow into a successful business with two studios, five recreations centers, over 450 students and 11 instructors.
“I wanted to express my satisfaction with the NAPMA product and what it has done for my business. For ten years I worked out of recreation centers and sports clubs. NAPMA helped me transition from a part time karate teacher to a full time karate school owner.
The programs that I currently use in my school, from self-defense to business software, have come to me through ideas from NAPMA conventions or from articles in MAPRO.
I have been in business for 17 years and a NAPMA member for the past 9 years I can proudly report that you have helped me grow into a successful business with two studios, five recreations centers, over 450 students and 11 instructors.
I appreciate all that you have done and continue to do to help me with my growing business.”
Ken Klotz
Klotz Institute of Karate
STILL NOT CONVINCED???
Need more “Proof” that we REALLY Can Do
What We Say We Can?
No Problem! Keep Reading!
[content_box_blue width=”80%”]
NAPMA was the reason why my school grew to 300 students.
Hi Toby,
My name is Korbett Miller and I own Miller’s Martial Arts Academy in Kirkland, WA I recently got back with NAPMA after a couple year break. I really like what you bring to the table.
NAPMA was the reason why my school grew to 300 students. The new
format is great for giving really solid advice. I am interested in the Kingdom promotion that you folks are doing. I don’t know if I ever got a log in for the website. Could you point me in the right direction.
Thanks!
Korbett Miller
Miller’s Martial Arts Academy
Kirkland, WA
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… you and your organization have revolutionized
the martial arts industry
“Dear NAPMA, I personally feel that you and your organization have revolutionized the martial arts industry, and I think being a member of NAPMA is a wonderful value for all school owners. You guys are good. Once again, I just wanted to share my thoughts. No need to respond. Keep up the good work.”
Lance Farrell
Farrells USA Martial Arts and Fitness
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Your monthly support materials are worth 10 times what you charge (maybe I shouldn’t say that).
“First of all, I would like to thank you and NAPMA for your help. When my wife and I decided to open a martial arts school, we had practically no business experience. With your monthly business tips, eye-catching ad material, and video support, we’ve grown by leaps and bounds.
When we first joined NAPMA, we had approximately 25 students and were teaching in an old television repair shop out of the city limits. Both my wife and myself were working full-time jobs plus running our school full time.
We were years ahead in offering any type of cardio karate in this area, because we took NAPMA’s advice. This was one of the things that allowed us to more than double our enrollment and be able to move to a better location. I was also in the first group who was ACMA certified. Not only did this give me local publicity, but it also enhanced my teaching techniques.
At the NAPMA World Conference, I was introduced to Krav Maga. My wife and myself traveled to California and went through the Krav Maga instructor program. I go to CA several times a year now to train. Krav Maga has not only enriched our training, but it has enabled us to double adult student enrollment by adding an exciting, to-the-point style of self-defense.
We cannot begin to thank you enough for helping build the backbone of our dojo. We now have a student base of 130, and have recently expanded our school to double the size with a bigger lobby, smoothie bar, and a second classroom currently under construction. This is now our full-time job. Our plan is to be at 200 students within this year.
Your monthly support materials are worth 10 times what you charge (maybe I shouldn’t say that). Not only would they help a school just starting out, but also help existing schools by adding new ideas and maintaining retention.”
Mark Myers
Myers Family Karate Center, LLC,
Hammond, LA
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I briefly cancelled my membership to NAPMA but soon realized how big a mistake I had made
“Dear NAPMA Team,
I briefly cancelled my membership to NAPMA but soon realized how big a mistake I had made by canceling. I am now a member once again, I reactivated my membership yesterday.
NAPMA helps me to not only increase my profits each time without fail, but also serves as a monthly motivational tool for all areas of my life. I would like to thank the NAPMA team and take this opportunity to congratulate you on a truly excellent service.”
Danilo Dusoswa
Kerry Region Karate Schools
Ireland
[headline_tahoma_medium_centered color=”#000000″]Or Simply Call NAPMA Headquarters:
(727) 540-0500 extension 202[/headline_tahoma_medium_centered]
Again…..Here’s What You’ll Get!
[headline_tahoma_medium_centered color=”#000000″]Register for the
NAPMA “Small School Accelerator” Program
Today and Receive these Bonuses FREE![/headline_tahoma_medium_centered]
 |
|
 The NAPMA University Series of 7 Webinars |
$598.00 Value
|
| 25 High Power Celebrity/School Building Teleconferences |
$581.23 Value
|
| NAPMA’s “Virtual Classroom” Online Instructor Education Pgm. |
$229.00 Value
|
| NAPMA’s Online Seasonal Marketing Resource Archive |
$118.00 Value
|
| NAPMA “Best Practices” On Demand Library |
$110.94 Value
|
| Everything I wish I knew when I was 22 – Manual |
$97.00 Value
|
| Direct Response Marketing for Martial Arts Schools – Manual |
$97.00 Value
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| 1 on 1 Personal School Business Analysis |
Value:Priceless
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Total Value: $1,831.17
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STILL NOT CONVINCED???
Need more “Proof” that we REALLY Can Do
What We Say We Can?
No Problem! Keep Reading!
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Master David Shirley 8th Degree Black Belt Villari’s Martial Arts Centers
Added $250,000.00 to school revenue in
12 months …….!
Dear Master Oliver,
A quick note of thanks for another excellent Boot Camp. You provided the most impressive representation of Martial Arts success I have ever seen in one place. I counted eight individuals who represented more than 60 locations. I toyed with trying to estimate their collective net worth but clearly each one of them had easily exceeded the million dollar mark.
I originally attended your Boot Camp because you are one of the rare individuals who has experienced the fortunes and pitfalls of being a multiple school operator. Now, thanks to this year’s Boot Camp I was privileged in hearing, meeting, and conversing with many more. Thanks again for a truly invaluable experience.
Master John Cantu South East Texas Martial Arts
Houston, TX
….from $16,000/month to $55,000/month and still climbing!
“Hi. My name is John Cantu. I’m an instructor out of Houston, Texas. Just outside of Houston, Texas, I have a school named Southeast Texas Martial Arts.
For the first nine months, I really just kind of relied on the program, but as soon as I settled on the program, the first three months just took off. It has created a totally different environment for me and my staff. We’ve now become a professional school. Our monthly was probably around the 16,000 to 18,000.
Now, we’re about $50,000.00, $55,000.00 and we’re still climbing. The student value or should I say the student quality has increased. Before, we were just down to like 18,000 a month. We were charging about $75 a month. We had a lot of problems with angry parents. Now, we really have high quality students.
Being with Master Oliver and being surrounded with so professional individuals that are heading the same direction, it’s not hard to actually just move forward. Basically, just do what they say. They coach all the way through the teleconferences and everything. It’s just been more than wonderful. My staff has now — has more vision of what we’re going through now and we are looking to expand and all this is basically ’cause of Master Oliver’s program.”
Duane Brumit – Tri-Star Martial Arts – Bradley, IL
….from $19,000 to $47,000.00 in 9 months..
“My name is Duane Brumitt. I own Tri-Star Martial Arts Academy in Bradley, Illinois, about 60 miles south of Chicago, and I’ve been a coaching client of Master Oliver’s for about nine months now. And what was kind of funny was I went to the regional boot camp earlier this year and learned a whole bunch of material, and unfortunately, I’m the type of individual that wants to have everything in place prior to actually implementing it. And being on the coaching calls with Master Oliver, he definitely helped me to take that leap of faith and to, you know, just to go for it.
And the very first month that I actually put into the practice the things that he was teaching me, my normal gross was about 19,000 on those months, and that June, that month that I actually implemented everything, I did 47,000 that month, and so the investment is peanuts compared to the money that you’re going to make and the things that he’s going to teach you. And so, it’s absolutely and really worth it, and you’d be stupid not to do it in my opinion.”
Terry W. Brumley
President Taekwondo University
Added $180,000 to his school’s revenue in 12 months…
“Master Oliver,
I want to share with you a few thoughts regarding the Extraordinary Marketing Bootcamp last week.
As I told you, last year I was literally blown away with the tried-and-true information you shared with us to increase our student base, our gross, our net and our market share.
Because of last years Bootcamp, my company had a major jump in quality, gross and net from last year. This year’s Bootcamp was even better.
I loved the way you brought in THE MASTERS of this industry so they could share their wisdom and understanding of the industry.
I also appreciated your insight in splitting the groups into Marketing and Management. So the strong schools could get stronger and the owners who wanted to have multiple schools could learn from those who have 10 to 20 successful schools. Brilliant.
Also I wanted to thank you for inviting me to your Black Belt Extravaganza in December. That gave me a completely different view of you. The only Master Oliver I knew was the one that was extraordinary in Marketing. The Black Belt Extravaganza showed me a completely different Master Oliver.
One who was truly interested in his students, his Black Belts and their success as Martial Artists. Not only do you give out great business information that has high levels of success, you are the “real deal” with your students. That’s important to me, because I am in the classroom with my students as well, and I want to learn from those who can relate to me.
This industry has grown so slow and has been fragmented for so long. I believe it is because most Black Belts in Martial Arts are White Belts in business. I am glad you are sharing this information with those who really want to advance their Martial Arts business.
Ever since I returned, I have spoken to several school owners who want the low down on what the seminar was about. Are you offering the full seminar on audio and/or video format? If so, should they call you or can they purchase it from your website? I also want to purchase a set. My staff will greatly benefit.
Yours sincerely,” Terry W. Brumley – President Taekwondo University
…….gained 100 students in 100 days…..I now have 400 students!
“My NAPMA membership has influenced my business enough that it changed my standard of living. Seven years ago I received my NAPMA package announcing a new program–Fitness Kickboxing. I followed the video, instructions and marketing ideas.
Master Art Mason
Founder: The Peaceful Warriors’ Martial Arts Institute
6th Dan Black Belt Hon Sang Mu Sa Hapkido
“Don’t sign up for this program unless you’re ready to achieve phenomenal success!”
“WOW, what is Master Stephen Oliver’s Mastermind & Coaching program worth? Well with ideas and help of Master Oliver and his unlimited knowledge we will likely quadruple our gross at each of four locations. The mastermind work, the personalized help have made such an amazing difference for us! I would recommend this program to anyone wishing to do the martial arts business right! It is truly the difference between feast and famine!” Master Art Mason Founder: The Peaceful Warriors’ Martial Arts
Institute 6th Dan Black Belt Hon Sang Mu Sa Hapkido
Jim Clapp
American Karate Studios – Newark, Delaware
EFC Board of Directors
“I want to congratulate you on writing a very fine piece of literature that I think will greatly help the martial arts community, as well as other small businesses that might use it… Man, does your book ever come in handy! Every page is useful and filled with the ‘do’s and don’ts…Thank you so much! I never knew you could produce a book that was in a format so easy to read, grasp and put into action…From the start to the finish it is so easy to follow that a novice techno person right on thru to the ‘web savvy Internet martial arts geek’ will find the pages filled with the steps that will save a lot of time, mistakes, and money…and you know I like that, Steve.”
Master Lloyd Irvin Jr.
Lloyd Irvin’s Martial Arts Academy
Added $300,000 to school’s revenue in the 12 months following attendance of first bootcamp!
I could talk for days about how your program has changed my business. But let me talk about this last event that attended. Just when I thought I had an idea what was going on, I came to your Bootcamp and the information that I received was priceless.
The price is a drop in the bucket compared to the value you get from your Bootcamp. If you didn’t cover any of the material and only set this up as a chance for us to network with the top minds in the industry it would be well worth it.
What you have put together with this program is simply amazing and I would be willing to say that if anyone would just try it and implement the concepts, there is no way you wouldn’t succeed.
Thanks and I look forward to the next one.
Sensei Brad Wenneberg
Fullerton Martial Arts Academy
Fullerton, California
We have gone from 250 students to 330 and our income went from 23k to 30k every month and this last month Jan. 41k
Just wanted to let you know that since the summer convention and our many discussions things have been going much better. Jason and I applied the concept of clear and precise instructions on a daily bases. As a result the positive aspects of marketing, retention, and good will has resulted in an increase in every area including attitude and excitement.
We have gone from 250 students to 330 and our income went from 23k to 30k every month and this last month Jan. 41k. The moral to this story for other owners is keep it simple — apply the simple rules of management each and everyday and allow the laws of compensation to work for you.
Again, thank you for being there when I needed you — and I am sure it will be an ongoing relationship. Sensei Brad Wenneberg – Fullerton Martial Arts Academy – Fullerton, California
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Keith Hafner
Most Profitable Single School Operator in the United States
EFC Hall of Fame
“When it comes to combining Martial Art marketing genius with the latest technologies. Stephen Oliver is the proven authority. Whether you are “technology-handicapped”, like me, or have a strong technology back-ground….. you need this program!
Tom Callos
“Steve Oliver knows what he’s talking about. There are few people in our industry today that have the educational background and the practical experience that Steve does. He’s also way, way ahead of his time.
Dave Kovar,
CTO, Kovars Satori Academy
“Stephen Oliver knows the martial arts profession as well as anyone. He brings with him an amazing intellect and a unique perspective honed from years in the trenches.”
Jhoon Rhee, Father of American Tae Kwon Do
My Student, Stephen Oliver is the new generation of leaders in the Martial Arts Industry. It’s important to me to have him on my Team to really continue developing my business.
John Graden
“Long recognized as one of the sharpest marketers in the industry, it comes as no surprise that Stephen Oliver is the first to publish an excellent how to manual on marketing your school on the internet. It’s Stephen’s typical fashion, while the rest of the industry is just discovering the web, he has already written a book on it”
Joe Corley,
President, Joe Corley Karate
“Stephen Oliver is one of those highly competent, hard working,
visionary people who can literally make things happen by bringing all the resources he has to a project and by inspiring those around him to work synergistically in the effort. He consistently sees what is possible and works tirelessly for powerful results.”
Kyoshi Terry Bryan, President www.warriorwiz.com
“Stephen was my mentor in the late 80’s and helped me take a brand new martial art school and helped me enroll 180 students in 90 days and open 4 schools and gross over $1,000,000.00 in 18 months, and that was back when a million dollars was real money.:)
Tommy Lee
East Coast Martial Arts, SBSS Success Systems
I would personally recommend this Bootcamp to anyone and everyone interested. I’m so impressed with your program that you may give out my number if anyone needs a testimonial to make them come to your next event.
Alan Goldberg
Action Martial Arts Magazine/Hall of Fame
“I follow Stephen Oliver and NAPMA, Just like a small businessman, you see what everybody else is doing to see what the next trend is. I watch what you guys are doing and I’m very happy to see that.
I’ve been around with the NAPMA people for the longest time and everyone has been very professional, I think you guys have a great future in what you’re doing now. I’m blessed. I really appreciate the time you’ve spent with me.”
Jonathan Mizel
The Online Marketing Letter
“What an outstanding book, not only for a Karate school, but for any local business that wants to market them self more effectively online. Tons of resources and details that will save hours and lots of dollars.”
Tim Kovar
I learned a tremendous amount at Stephen Oliver’s Ultimate Martial Arts Marketing Bootcamp. I highly encourage you to attend, have a great time, mastermind with some of the best minds in the industry — be challenged to take your school to the next level.
By the way, you might just end up being a millionaire
Rick Bell
Author and Speaker
Stephen Oliver is without a doubt one of the most educated martial arts businessmen in America, but that’s not the reason I endorse his seminar. What makes Stephen Oliver’s marketing seminar the best I’ve seen is his ability to identify and simplify the critical success factors involved in running a martial arts school, and to teach average school owners who don’t have an MBA, or even a college degree, how to do exactly what he and other millionaire school owners have done to become rich.
Stephen Oliver knows how to make a lot of money teaching martial arts, and school owners can make a fortune doing what he says.
Frank Silverman MAIA and MA Success Magazine
Regarding your bootcamp. I thought you put on a fantastic event. Not only was in educational and motivating, it was truly inspiring having such a successful group of individuals in the same room.
I appreciate the opportunity to have been a speaker for MAIA. As for the school owner in me (five schools as you know) the knowledge was priceless.
Karl Mecklenburg
6 time NFL Pro and 3 Time Super Bowler
Author: “The Heart of the Student Athlete”
“When you can team with other martial arts school owners in NAPMA, your professional association, and have great leadership from someone like Stephen Oliver, then you will have the opportunity to grow personally and professionally much more than you could just by yourself,”
Sean P. Kirby
National Sales Director
ASF International
We were truly impressed by the caliber of speakers and the quality of “real-life-scenario” topics presented at your last boot camp. You bring a fresh perspective that simplifies the business of Martial Arts while providing the essential business tools school owners need to succeed in their market.
Any school owner who wants to make an impact in their market and increase revenue will benefit from your innovative approach, relaxed atmosphere and powerful seminars – packed with the latest marketing ideas and business tips from the industry’s top school owners. We are looking forward to participating at your next camp.
Andrew Wood
Author
Licensor, and Martial Arts Millionaire
Stephen Oliver was and still is ahead of his time in the martial arts business. We’ve been friend since the 1980’s…. He was an industry leader in the 1980’s, 1990’s, and now. I was remarking to a mutual friend just last week…. Stephen Oliver’s problem is really that he’s “too smart” for the industry. In the 1980’s he was 20 years ahead of 95% of the industry and, he’s still operating ahead of most people’s understanding of their own business and industry.
He brings with him a unique combination of impeccable martial arts credentials possessed by a few and business credential possessed by almost no one. This unique combination of vision, martial arts history and ability and business acumen keeps him and the programs he provides on the cutting edge of the industry. Instructors would do well to heed his advice and take advantage of the experience and success his programs provide.
David Deaton
NASKA World Tour Promoter
David Deaton Karate Schools
“I have finally completed reading your manuscript. Being computer-illiterate I found it quite interesting, to my surprise, and an easyread. The ideas from a marketing stand point are wonderful. I am in the process as we speak of totally revamping my web site, with the help of my friends and computer geeks, to come up to the level I should be. Thanks for the inspiration.”
Chick Gavitt
Ichiban Karate Studio
Wakefield, Rhode Island
… also reached our goal of 350 active students
I would be remised if I did not send a BIG thank you to the NAPMA organization.
I have been a NAPMA member for ten years and have not regretted one moment of it. NAPMA has been the industry leader when comes to innovation and change.
The program that your fine organization offers has allowed me to become a true professional martial artist. Ten years ago we implemented the Cardio Karate/Fitness Kickboxing program, which is still going strong today.
We also redesigned our preschool program to encompass the Little Ninjas curriculum. As for staff training, we use the “Way Of”, ACMA Instructor Manuals and the NAPMA Staff Development programs. The audio and video/ multimedia package that I receive as a member each month has been without a doubt the greatest benefit of being a NAPMA member. The contents of this package keeps me up on the latest trends in our industry and provide excellent content for my staff meetings.
Through our membership with NAPMA we have not only achieved 15 years in the industry, but we also reached our goal of 350 active students! Thank you, NAPMA! Chick Gavitt, – Ichiban Karate Studio, – Wakefield, Rhode Island
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