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April 2007 Professional Package
 


Untitled Document

The NAPMA Professional Package: The Foundation On Which Any Instructor Can Build A School

The NAPMA Professional Package is fundamental to your success. Think of it as your foundation on which to grow and operate a professional, top-performing and prosperous school. Every month, you receive basic continuing education and marketing support to increase enrollments, improve retention, advance your students, develop your staff, manage your operations and create the future you envision for yourself!

You’re invited to take a tour of this month’s Professional Package. Once you see what you are missing every month—and for just $99—you’ll feel compelled to click on that big “Join NAPMA Now!” box to the right.



Helping You Control the Three-Headed Monster—Enrollments, Retention and Renewals


 

To paraphrase Stephen Oliver, NAPMA Squared developer, the martial arts is a simple business—enrollments, retention and renewals—that’s it! Simple it may be, but for many instructors, the challenge of operating a martial arts school is like fighting a three-headed monster.

Unlike the average small business owner, you have been trained to be a fighter, both physically and mentally, so you’re prepared to fight that three-headed monster—PLUS you’re smart enough to arm yourself with the strategic and tactical business weapons forged by NAPMA. You can’t lose this fight!


If your head is filled with terrifying images of the three-headed monster, then start with the contents of the April Professional Package to control that monster one head at a time. Every month, the NAPMA staff finds, gathers and prepares continuing education and marketing support materials that can have a direct and positive impact on how many new students you enroll, how long they remain as students and whether they renew.

NAPMA will arm you to the teeth, but ultimately it is your commitment, perseverance and Black Belt effort that will control the monster and make him your best friend. Now is the time to develop your April strategies and prepare to implement the business and marketing actions that will lead to the future you’ve envisioned.
 

1. NAPMA News:

NAPMA News reports the new benefits, programs and opportunities for members.

 

2. Marketing Campaign #1:

It’s Time Your Child Learned Anti-Abduction Skills!

3. Marketing Campaign #2:

EMMA: Ripped and Ready for Anything!

4. Poster:

The Harder You Train, the Luckier You Get!

 

5. Bonus #1:

Modern Arnis Ads and Flyer

 

6. Bonus #2:

Two Children Anti-Abduction Press Releases

 

7. The Black Belt Management Report

How To 'Schedule' Your School’s Growth

 

8. The Edge MMA Curriculum Outline: Lesson #6

Attacks from the Side-Control Position by Terry Riggs

 

9. The G.O.L.D. Leadership Report:

Five Tips For Better Teaching, an Acts of Kindness Challenge, and Some Cool Leadership Resources by Tom Callos

 

10. Words of the Week

Trust by Solomon Brenner

 

11. Sounds of Success CD:

From 50 to 300Students... and Other School-Growth Ideas, Part I, with Tommy Lee

12.NAPMA Innovations DvD

• NAPMA Edge MMA Program
• Training for Karate Do
Competition with George
Alexander
• Olympic Tae Kwon Do Paddle
Drills with Coach Han Lee
Cane Drills and Skills with
Mark Shuey

13. Kickin’ Newsletter




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