I’ve been telling my coaching clients, Inner Circle members, and Peak Performer members to approach their “Social Network” marketing strategies VERY carefully! It’s EXTREMELY easy to WASTE A TON OF TIME on facebook, four square, linked in, myspace, twitter, beebo or any of a thousand other social networks. Typically, my recommendation...

NAPMA CEO, Grandmaster Stephen Oliver, in collaboration with Grandmaster Y.K. Kim, one of the foremost producers and pioneers in our industry, will present the 2011 Financial Power Summit in five metro area cities. To help our members create greater success for themselves starting this year, five industry top performers have come together to show owners how to...

Gee – in our industry it seems like everyone has popped up to offer advice – how do you tell fact from fantasy? Value from Fraud? Unfortunately in our industry most of the really successful people are spending their time growing their staff, students, schools, and especially their net profit not sharing their secrets with you. I am different from most of...

In the last column I explained that most school owners who want to do multiple schools probably shouldn’t. I gave you a few questions to ask yourself prior to considering a second location: Why do I want a second location? Am I capable of managing multiple locations? Is my existing staff focused on our growth objectives, or am I the only one worried about our...

It’s an unfortunate reality in our martial arts school business that, despite our best intentions, karate students do quit from time to time, for good or bad reasons. It is an even more unfortunate reality that many martial arts schools do very little to prevent student attrition. I remember buying a car once. At that time, I did not have a very sophisticated...

Dear Fellow Martial Artists, As you can see I’ve attached a Million Dollar Bill to the top of this letter? Why?   Well, frankly there are two reasons: First, I have something very important to share with you and wanted to make sure I got your attention – so that you’d take a little time to review and understand what’s contained in this letter. Second,...

I’d like to hear your comments! As you may already know, NAPMA’s CEO Stephen Oliver and I are traveling around the country over the next few months, in order to help school owners put this recession in the rear view mirror! We’ll be stopping in Dallas (THIS Saturday), New Jersey, Chicago, DC and LA. =====>> DETAILS HERE...

NAPMA will be presenting at the 2011 Action Martial Arts Magazine Hall of Honors Award Show. January 21–22, 2011 at the Tropicana Casino and Resort in Atlantic City, New Jersey, Jeff Smith, Toby Milroy and Stephen Oliver will be featured seminar leaders along with some of the biggest names in martial arts. This year NAPMA will present free seminars on “How...