Martial arts marketing, information and networking resource

Who Is Stephen Oliver and Why Should I Listen to Him?

Who Is Stephen Oliver and Why Should I Listen to Him?

Gee – in our industry it seems like everyone has popped up to offer advice – how do you tell fact from fantasy? Value from Fraud? Unfortunately in our industry most of the really successful people are spending their time growing their staff, students, schools, and especially their net profit not sharing their secrets with you. I am different from most of...

Locking a Steel Cage Around Your Student Body…the Keys to Ironclad Student Retention, Part 1

Locking a Steel Cage Around Your Student Body…the Keys to Ironclad Student Retention, Part 1

It’s an unfortunate reality in our martial arts school business that, despite our best intentions, karate students do quit from time to time, for good or bad reasons. It is an even more unfortunate reality that many martial arts schools do very little to prevent student attrition. I remember buying a car once. At that time, I did not have a very sophisticated...

NAPMA Presents at Action Martial Arts Magazine Hall of Honors

NAPMA Presents at Action Martial Arts Magazine Hall of Honors

NAPMA will be presenting at the 2011 Action Martial Arts Magazine Hall of Honors Award Show. January 21–22, 2011 at the Tropicana Casino and Resort in Atlantic City, New Jersey, Jeff Smith, Toby Milroy and Stephen Oliver will be featured seminar leaders along with some of the biggest names in martial arts. This year NAPMA will present free seminars on “How...